Hype works on top of the store you already have. No replatforming. No replatforming required. How it works

AI that personalizes every shopping experience

Hype understands your catalog and each shopper’s intent in real time, then adapts search, recommendations and offers to match, so more visits end in a sale.

The problem

Most stores show every shopper the same thing

Shoppers arrive with different needs, budgets and reasons to buy. Most stores still show them all the same search results, the same recommendations and the same collection order, so relevant products stay buried.

  • Identical search results shown to two different shoppers

    The same results for every search

    “Running shoes” means something different to a marathon runner and a first-time jogger. Static search can’t tell them apart.

  • A generic bestseller carousel under a product page

    Recommendations that miss the moment

    “Customers also bought” reflects the crowd, not the shopper in front of you or what they’re doing right now.

  • A collection page in a fixed bestseller order

    Merchandising set once, for everyone

    Collections are sorted by hand or by bestseller, then shown the same way to every visitor until someone changes them.

Same search, same catalog. A different store for each shopper

Search results for “running shoes” ranked for a first-time jogger: cushioned everyday trainers first, with a starter bundle of socks and a water bottle

Shopper intent

Hype understands what each shopper wants

Hype combines what it knows about your products with what each shopper is doing right now, and turns that into intent your store can act on.

  • Hype reads every product: what it is, who it’s for, and how it relates to the rest of your range. It knows which products belong together and which can stand in for each other.

    Products grouped by use, style and relationship to each other
  • Searches, product views, filters and cart changes are read as they happen, not in next week’s report.

  • A gift or a treat? Browsing or ready to buy? Hype turns those signals into intent, and sharpens it with every click.

The store adapts

One intelligence layer across your whole store

Search, recommendations, bundles, offers and merchandising all draw on the same understanding of the shopper, so every part of your store points the same way.

  • Suggestions change with what the shopper is doing now, not only with what other shoppers bought last month.

  • Hype builds bundles and picks complementary products around what’s already in the cart, so the next suggestion makes sense for this shopper.

  • Product ranking, collections and contextual offers respond to intent, so the right products come first for each shopper.

How different stores use Hype

One engine, tuned to every store

A big catalog shouldn’t feel overwhelming

Hype helps Lodge & Loam turn a vast collection of furniture and decor into a more personal, inspiring shopping experience.

Living room styled with Lodge & Loam furniture Recommended-for-you panel with matching pieces
  • AI Search Find the right piece faster.
  • Personalized Recommendations Show what fits their style.
  • AI Shopping Assistant Help them make confident decisions.
  • Inventory-Aware Recommend what’s actually available.

How Hype adapts stores in different verticals

Apparel

A shopper views three linen shirts, then filters for short sleeves. Hype brings matching shorts and sandals forward instead of this season’s bestsellers.

Inferred intent Summer wardrobe refresh
Linen shirt shown with matching shorts and sandals

Integration Your storefront

Sits on top of the store you already have

Keep your commerce platform, theme and catalog. Hype connects to your products and storefront, then adapts the pages shoppers already use.

  • Home page
  • Search
  • Collections
  • Product pages
  • Cart
  • Landing pages

Every shopper. A smarter store.